{"id":148842,"date":"2018-12-10T11:48:21","date_gmt":"2018-12-10T04:48:21","guid":{"rendered":"https:\/\/setkab.go.id\/?p=148842"},"modified":"2018-12-10T17:20:21","modified_gmt":"2018-12-10T10:20:21","slug":"punya-peran-sangat-penting-presiden-jokowi-humas-wajib-bangun-trust-masyarakat","status":"publish","type":"post","link":"https:\/\/setkab.go.id\/punya-peran-sangat-penting-presiden-jokowi-humas-wajib-bangun-trust-masyarakat\/","title":{"rendered":"Punya Peran Sangat Penting, Presiden Jokowi: Humas Wajib Bangun \u0091Trust\u0092 Masyarakat"},"content":{"rendered":"
\"Presiden<\/a>

Presiden Jokowi berfoto bersama peserta Konvensi Nasional Humas 4.0, di halaman Istana Negara, Jakarta, Senin (10\/12) pagi. (Foto: Jay\/Humas)<\/p><\/div>\n

Presiden Joko Widodo (Jokowi) menegaskan, dalam dunia yang semakin kompetitif seperti sekarang ini, peran humas sangat-sangat sentral. Ia menunjuk contoh, untuk mendatangkan wisatawan, pemerintah telah memperbaiki fasilitas infrastruktur, runway<\/em> diperpanjang, terminal diperbaiki, jalur transportasi diperbaiki, hotel dan lain-lain disiapkan, dan juga promosi kemana-mana.<\/p>\n

\u0093Tapi harus diingat kalau pemberitaannya kurang tepat, itu percuma semuanya. Wisatawan enggak mau datang, tidak jadi datang,\u0094 kata Presiden Jokowi saat memberikan sambutan pada Pembukaan Konvensi Nasional Humas 4.0, di Istana Negara, Jakarta, Senin (10\/12) pagi.<\/p>\n

Di sinilah, lanjut Presiden, pentingnya kehumasan, yaitu mensosialisasikan pesan positif dan prestasi-prestasi kepada publik agar terbangun sebuah kepercayaan, agar terbangun sebuah trust<\/em>, dan reputasi lembaganya.<\/p>\n

Menurut Presiden, bagi yang menjadi humasnya perusahaan berkewajiban untuk membangun reputasi perusahaan, membangun trust <\/em>kepada perusahaan tanpa memberitakan tentang keburukan perusahaan yang lain, apalagi menebarkan hoax<\/em>, fitnah, maupun ujaran kebencian.<\/p>\n

Bagi yang menjadi humasnya pemerintah, lanjut Presiden, berkewajiban membangun reputasi pemerintah, membangun trust<\/em> masyarakat kepada pemerintah tanpa memberitakan tentang keburukan siapapun, apalagi sekali lagi menebarkan hoax<\/em>, fitnah, maupun ujaran kebencian.<\/p>\n

\u0093Karena itu, kehumasan sangat penting dan peran bapak-ibu sangat sentral untuk membangun trust,<\/em> untuk membangun reputasi Indonesia,\u0094 tegas Presiden Jokowi.<\/p>\n

Penguasaan Teknologi<\/strong><\/p>\n

Dalam kesempatan itu Presiden Jokowi juga menyampaikan, bahwa pekerjaan kehumasan sekarang ini banyak dibantu oleh mesin-mesin canggih yang dilengkapi dengan kecerdasan buatan. Sekarang ini peran tenaga kehumasan sudah mulai diambil alih oleh sebagian komputer dan robot canggih.<\/p>\n

Oleh karena itu, Presiden mengingatkan, bahwa penguasaan teknologi terbaru menjadi sangat penting untuk digunakan secara positif. \u00a0Di saat yang sama, lanjut Presiden, dibutuhkan redefinisi baru mengenai kehumasan kita ke depan.<\/p>\n

Namun, Presiden meyakini, kerja-kerja kehumasan tidak akan bisa diambil sepenuhnya oleh artificial intelligence<\/em>. Ia percaya kerja mesin tetap dikendalikan oleh manusia. \u0093Yang memutuskan arah kerja mesin tetap adalah manusia, yang memutuskan narasi-narasi kehumasan juga adalah bapak, ibu, dan saudara-saudara semuanya. Bukan mesin, tetap manusia,\u0094 ujarnya.<\/p>\n

Karena itu, Presiden Jokowi menegaskan,\u00a0 pada akhirnya, kita jugalah yang harus menjaga kehumasan 4.0 ini akan terus menjunjung tinggi keadaban, kearifan, kreativitas, dan tanggung jawab sosial.<\/p>\n

Oleh sebab itu, Presiden mengajak semua insan kehumasan untuk bersama-sama tetap terus menebarkan optimisme, terus bicara narasi-narasi yang mencerdaskan bangsa, terus menyampaikan narasi yang saling menginspirasi, saling berkolaborasi sehingga reputasi kita semakin terhormat, semakin bermartabat.<\/p>\n

Tampak hadir dalam kesempatan itu antara lain Menkominfo Rudiantara, Kepala Staf Presiden Moeldoko, dan Ketua Umum Perhimpunan Hubungan Masyarakat Indonesia (Perhumas) Agung Laksamana. (FID\/JAY\/ES)<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Presiden Joko Widodo (Jokowi) menegaskan, dalam dunia yang semakin kompetitif seperti sekarang ini, peran humas sangat-sangat sentral. Ia menunjuk contoh, untuk mendatangkan wisatawan, pemerintah telah memperbaiki fasilitas infrastruktur, runway diperpanjang, terminal diperbaiki, jalur transportasi diperbaiki, hotel dan lain-lain disiapkan, dan juga promosi kemana-mana. \u0093Tapi harus diingat kalau pemberitaannya kurang tepat, itu percuma semuanya. Wisatawan enggak […]<\/p>\n","protected":false},"author":9,"featured_media":148843,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[55],"tags":[],"class_list":["post-148842","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-berita"],"acf":[],"yoast_head":"\nPunya Peran Sangat Penting, Presiden Jokowi: Humas Wajib Bangun \u0091Trust\u0092 Masyarakat - Sekretariat Kabinet Republik Indonesia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/setkab.go.id\/punya-peran-sangat-penting-presiden-jokowi-humas-wajib-bangun-trust-masyarakat\/\" \/>\n<meta property=\"og:locale\" content=\"id_ID\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Punya Peran Sangat Penting, Presiden Jokowi: Humas Wajib Bangun \u0091Trust\u0092 Masyarakat - Sekretariat Kabinet Republik Indonesia\" \/>\n<meta property=\"og:description\" content=\"Presiden Joko Widodo (Jokowi) menegaskan, dalam dunia yang semakin kompetitif seperti sekarang ini, peran humas sangat-sangat sentral. 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Ia menunjuk contoh, untuk mendatangkan wisatawan, pemerintah telah memperbaiki fasilitas infrastruktur, runway diperpanjang, terminal diperbaiki, jalur transportasi diperbaiki, hotel dan lain-lain disiapkan, dan juga promosi kemana-mana. \u0093Tapi harus diingat kalau pemberitaannya kurang tepat, itu percuma semuanya. 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