{"id":166566,"date":"2019-08-15T21:42:51","date_gmt":"2019-08-15T14:42:51","guid":{"rendered":"https:\/\/beta.setkab.go.id\/?p=166566"},"modified":"2019-08-16T11:33:41","modified_gmt":"2019-08-16T04:33:41","slug":"jangan-banjiri-barang-impor-presiden-jokowi-minta-pemilik-mal-beri-ruang-strategis-brand-lokal","status":"publish","type":"post","link":"https:\/\/setkab.go.id\/jangan-banjiri-barang-impor-presiden-jokowi-minta-pemilik-mal-beri-ruang-strategis-brand-lokal\/","title":{"rendered":"Jangan Banjiri Barang Impor, Presiden Jokowi Minta Pemilik Mal Beri Ruang Strategis \u2018Brand\u2019 Lokal"},"content":{"rendered":"
\"\"

Presiden didampingi Mendag dan Ketua HIPPINDO meresmikan dimulainya Hari Belanja Diskon Indonesia, di The Hall Senayan City, Jakarta, Kamis (15\/8). (Foto: Agung\/Humas)<\/p><\/div>\n

Presiden Joko Widodo (Jokowi) mengatakan, bahwa pasar Indonesia gede sekali, jangan sampai pasar yang ada yang besar ini dikuasai oleh merk-merk luar. Karena itu, ia meminta kepada pemilik-pemilik mal di tanah air agar memberikan ruang-ruang yang strategis berikan kepada merk-merk lokal,\u00a0brand-brand<\/em>\u00a0lokal.<\/p>\n

\u201cApa, mau kosmetik, ada Mustika Ratu, ada apa, Sari Ayu, ada apa lagi, Wardah. Ada. Jangan sampai mal-mal kita itu diisi oleh yang lain. Jangan,\u201d tegas Presiden Jokowi saat memberikan sambutan pada pembukaan Hari Belanja Diskon Indonesia (HBDI) dan Parade Merk Lokal Indonesia Tahun 2019, di The Hall Senayan City, Jakarta Selatan, Kamis (15\/8) petang.<\/p>\n

Mestinya, lanjut Kepala Negara, ada strategi dari mal-mal untuk membantu pemerintah agar impor tidak membanjiri, Indonesia. Untuk itu, Kepala Negara juga menitipkan pasar dalam negeri kepada para produsen yang sudah mengekspor produk-produknya, jangan sampai ada yang kosong sehingga produk dari luar itu mengisi.<\/p>\n

\u201cUrusannya ekspor terus. Betul, benar. Tapi lokal pun tolong juga diisi. Jangan dibiarkan pasar lokal dikuasai produk yang dari luar. Hati-hati karena neraca perdagangan kita masih defisit,\u201d pinta Kepala Negara.<\/p>\n

Soal defisit transaksi berjalan yang masih gede itu, secara khusus Kepala Negara menyentil meminta ibu-ibu yang senengnya pegang\u00a0brand\u00a0<\/em>luar, seperti tas atau sepatu. \u201cKita bisa buat yang bagus-bagus juga banyak,\u201d ungkapnya.<\/p>\n

Kepala Negara menekankan agar masyarakat mulai mencintai produk-produk kita sendiri, terhadap produk-produk dalam negeri. Ia menunjuk contoh, unuk baju misalnya, desainer\u00a0Indonesia jago-jago. Barang-barang\u00a0Indonesia\u00a0ini, lanjut Presiden, di Vietnam laku keras karena desainnya bagus, kemasannya juga sudah bagus.<\/p>\n

Untuk itu, Presiden Jokowi menugaskan kepada Himpunan Penyewa Pusat Perbelanjaan Indonesia (HIPPINDO) agar bekerja sama dengan kerja sama dengan pemilik-pemilik mal, mencarikan tempat-tempat yang strategis untuk\u00a0brand-brand<\/i>\u00a0Indonesia.<\/p>\n

\u201cMisalnya makan, apa resto makanan Sari Ratu taruh di depan. Apa lagi yang J.CO tadi taruh di depan. Jangan dibalik-balik. Kalau sudah mau minum kopi kok yang ditaruh di depan pasti itu,\u201d ucap Presiden seraya menambahkan, kalau pemilik malnya sulit agar menyampaikan kepada dirinya.<\/p>\n

Pasar Luar Negeri<\/strong><\/p>\n

Sementara kepada para produsen dalam negeri, Presiden Jokowi memita agar melakukan seleksi produk yang\u00a0packaging-<\/em>nya sudah baik, yang\u00a0brand-<\/em>nya sudah bagus, yang kualitasnya sudah bagus.<\/p>\n

\u201cLakukan\u00a0quality control,<\/em>\u00a0bawa merk-merk itu bareng-bareng keluar. Nanti pemerintah akan membantu menyiapkan, nggak tahu nanti ada anggaran\u00a0marketing<\/i>, anggaran pemasaran yang di-cover<\/i>\u00a0dari anggaran pemerintah. Bisa saja misalnya cari mal yang sangat strategis,\u201d tutur Presiden.<\/p>\n

Presiden memberi contoh misalnya di Kuala Lumpur, Singapura, Hong Kong, Manila, Vietnam agar produk-produk Indonesia menguasai seperuh mal yang tempatnya strategis. Pemerintah, tegas Presiden, akan membantu.<\/p>\n

\u201cSaya sedih kadang-kadang datang ke negara (negara lain, red) banyak restoran Thailand tapi Restaurant Indonesia tidak ada. Ini membangun sebuah\u00a0brand\u00a0<\/em>negara ya ini. Mestinya ya Sari Ratu ada dimana-mana. Yang saya tahu baru di Singapura sama di Kuala Lumpur, di Malaysia,\u201d ujar Presiden Jokowi.<\/p>\n

Tampak hadir dalam kesempatan itu antara lain Sekretaris Kabinet Pramono Anung, Menteri Sekretaris Negara Pratikno, Menteri Perdagangan Enggartiasto Lukita, dan Ketua Umum HIPPINDO Budihardjo Iduansjah. (RSF\/AGG\/ES)<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Presiden Joko Widodo (Jokowi) mengatakan, bahwa pasar Indonesia gede sekali, jangan sampai pasar yang ada yang besar ini dikuasai oleh merk-merk luar. Karena itu, ia meminta kepada pemilik-pemilik mal di tanah air agar memberikan ruang-ruang yang strategis berikan kepada merk-merk lokal,\u00a0brand-brand\u00a0lokal. \u201cApa, mau kosmetik, ada Mustika Ratu, ada apa, Sari Ayu, ada apa lagi, Wardah. […]<\/p>\n","protected":false},"author":33,"featured_media":166568,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[55],"tags":[],"class_list":["post-166566","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-berita"],"acf":[],"yoast_head":"\nJangan Banjiri Barang Impor, Presiden Jokowi Minta Pemilik Mal Beri Ruang Strategis \u2018Brand\u2019 Lokal - Sekretariat Kabinet Republik Indonesia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/setkab.go.id\/jangan-banjiri-barang-impor-presiden-jokowi-minta-pemilik-mal-beri-ruang-strategis-brand-lokal\/\" \/>\n<meta property=\"og:locale\" content=\"id_ID\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jangan Banjiri Barang Impor, Presiden Jokowi Minta Pemilik Mal Beri Ruang Strategis \u2018Brand\u2019 Lokal - Sekretariat Kabinet Republik Indonesia\" \/>\n<meta property=\"og:description\" content=\"Presiden Joko Widodo (Jokowi) mengatakan, bahwa pasar Indonesia gede sekali, jangan sampai pasar yang ada yang besar ini dikuasai oleh merk-merk luar. 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Karena itu, ia meminta kepada pemilik-pemilik mal di tanah air agar memberikan ruang-ruang yang strategis berikan kepada merk-merk lokal,\u00a0brand-brand\u00a0lokal. \u201cApa, mau kosmetik, ada Mustika Ratu, ada apa, Sari Ayu, ada apa lagi, Wardah. 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